Privacy Policy

We handle personal data in accordance with the Personal Data Protection Act 2010 (Malaysia) and the Personal Data Protection Act 2012 (Singapore), whichever applies to you. Where both apply, we follow the stricter requirement.

• Identity and contact details: name, company, job title, email address, phone or WhatsApp number, and country or market.
• Enquiry details: the products, catalogues, quotations or consultations you request, plus any message content you submit.
• Transaction and account records: purchase orders, delivery addresses, and correspondence relating to supply.
• Technical data: IP address, browser type, device information and pages visited, collected via cookies and similar technologies.

• Respond to quotation, catalogue, consultation and WhatsApp enquiries.
• Process orders, deliveries, invoicing and after-sales support.
• Provide technical advice, datasheets, safety documents and product updates.
• Maintain business records and comply with legal, tax and regulatory obligations.
• Improve website performance, security and user experience.
• Send marketing or product updates where you have consented; you may withdraw consent at any time.

We rely on your consent, the performance of a contract with you, our legitimate business interests, and compliance with legal obligations. Submitting a form on this website means you consent to us contacting you about that enquiry.

We may disclose personal data to our group offices in Malaysia and Singapore, principals and manufacturers where a product enquiry must be referred, logistics and courier partners, payment and banking providers, IT and hosting providers, and professional advisers or regulators where required by law. We do not sell personal data.

Because we operate across Malaysia and Singapore, your data may be transferred and stored outside your country of residence. We only transfer data to recipients that provide a comparable standard of protection, supported by contractual safeguards.

We keep personal data only as long as needed for the purposes above, or as required by Malaysian and Singapore accounting, tax and commercial record-keeping rules. Data no longer required is securely deleted or anonymised.

We apply administrative, technical and physical safeguards including access controls, encryption in transit, and restricted staff access. No transmission over the internet can be guaranteed to be fully secure, so you share information with us at your own risk.

• Request access to the personal data we hold about you.
• Request correction of inaccurate or incomplete data.
• Withdraw consent to marketing or to further processing, subject to legal limits.
• Request deletion where we no longer have a lawful reason to retain the data.
• Ask how your data has been disclosed within the preceding 12 months (Singapore).

Send requests to the contact details below. We respond within the timeframes required by the applicable PDPA, normally within 21 to 30 days.

We use essential cookies to operate the site and optional analytics cookies to understand usage. You can block or delete cookies in your browser settings, though some features may then not work correctly.

This website targets business customers. We do not knowingly collect personal data from anyone under 18 without parental or guardian consent.

We may update this policy from time to time. The revised version takes effect once posted on this page with a new "last updated" date.